“Food is big business,” says South African tourism CEO

  • January 25, 2017

Asserting the importance of culinary tourism in shaping the economy, the South African tourism Chief Executive Officer Sisa Ntshona said that “Food is big business, and an endless source of fascination and even obsession to the army of global foodies out there.”

She was addressing the 14th graduation ceremony of Capital Hotel School.

Ntshona further added, “Without our chefs’ creativity and dedication in putting their passion on a plate, South Africa would be a much poorer place. Your profession is a crucially important one in our economy.”

She concluded by congratulating all the graduates and invited them to “join South African tourism on the journey to make South Africa a shining beacon of tourism.”

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